What we discussed in the epsisode:

  1. What Heidi does [00:59]
  2. Why you need to do PR [02:22]
  3. PR is about connecting with people [04:27]
    1. How to start building relationships [07:28]
    2. Showing up is key to building a connection [11:19]
  4. Being featured on traditional media is not a big deal anymore [15:10]
  5. Tips for marketing your business without a huge budget [23:58]
  6. Facebook ads act as fuel to your PR [28:23]
  7. Why sharing your wins and testimonials is important [32:15]
  8. The biggest thing in PR Heidi has done [39:20]

This week guest

Heidi Anderson is a firm believer that thinking outside the box makes a massive impact on the success of your business. She debunks traditional ways to promote your business and aims to bring a fresh perspective on public relations. She is also a writer, a broadcaster, an advocate of self-love, and a first-time mum. 

Connect with her on her Instagram and Facebook. You can also check out her YouTube channel for interesting stories.

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    Kim Barrett is a world renown Social Media Marketer, focussing on Facebook. He Is an International Best Selling Author, Speaker and Trainer, having taught marketing around the world and helping businesses grow to 6 and 7 figures.