What we discussed in the epsisode:

  1. What category of one business means [1:33]
  2. How to start differentiating your business from the market [3:28]
  3. Look at the industry you’re in and find the gaps [4:11]
  4. Identifying your ultra genius [4:57]
  5. What drove Nida into the coaching and consulting industry [6:44]
  6. The results and benefits of finding your own category of one [13:42]
  7. How Nida helped her clients transform themselves and their business [17:15]
  8. With continuous feedback, people can get so much better [19:55]
  9. Search for that ultra genius and cultivate it [23:09]

This week guest

Nida Leardprasopsuk is a master certified business coach, author, and entrepreneur with a unique background in marketing, business, and psychology. After leaving the corporate world, Nida dedicates her time helping coaches, consultants, experts, thought leaders, and service providers reinvent and innovate to become a ‘Category of One’ business. She is the CEO of NIDA LEARD Coaching & Consulting, a contributor for Forbes, and the author of One to Millions Entrepreneur.

Connect with Nida by following her on Instagram at @nidaleard. You can also check out her FREE quiz here to find out your entrepreneurial edge!

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