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In today’s episode of The Kim Barrett Show, we’re revisiting one of our best episodes that has helped many new businesses make their mark in the industry, especially in the digital space.

Joining us to share a brand new perspective on PR is the PR Queen herself, Heidi Anderson! We talked about the best strategies to grow your online presence, building your network, why traditional media is no longer sustainable, and many other tips that would help you market your business without breaking the bank!

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See you in the episode!

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What we discussed in the epsisode:

  • Introduction [00:00] 
  • What Heidi does [00:59]
  • Why you need to do PR [02:22]
  • PR is about connecting with people [04:27]
  • Showing up is key to building a connection [11:19]
  • Being featured on traditional media is not a big deal anymore [15:10]
  • Tips for marketing your business without a huge budget [23:58]
  • Facebook ads act as fuel to your PR [28:23]
  • Why sharing your wins and testimonials is important [32:15]
  • The biggest thing in PR Heidi has done [39:20]

This week guest

Heidi Anderson is a firm believer that thinking outside the box makes a massive impact on the success of your business. She debunks traditional ways to promote your business and aims to bring a fresh perspective on public relations. She is also a writer, a broadcaster, and an advocate of self-love.

 

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    kimbarrett

    @realkimbarrett

    Kim Barrett is a world renown Social Media Marketer, focussing on Facebook. He Is an International Best Selling Author, Speaker and Trainer, having taught marketing around the world and helping businesses grow to 6 and 7 figures.